Heading in the right direction
A good strategy is the foundation
of every successful company. From our experience, there are
a handful of principles that successful companies follow.
- Focusing on Attractive
Businesses: Economics vary dramatically
across industries. Consequently, much of a company's financial
performance is determined by their chosen industry. But, above-average
financial performance can be achieved by prudent decisions about
sub-market focus or industry role (e.g., supplying the pick axes
rather than being the gold miner). Read how our Market
Focus services can help you identify a lucrative business,
or review a case study.
- Developing a Competitive
Advantage: Although much of a company's performance is
driven by industry focus/role, companies with a competitive advantage
will standout from their competitors. Read how our Competitor
Intelligence services can help you identify competitor vulnerabilities
and sources for your company's competitive advantage, or review
a case study.
- Pursuing New Revenue
Opportunities: New revenue comes in two flavors.
- Expanding Current Business: A company's
current business can often offer adequate growth potential.
However, the answer is rarely as simple as "just sell
more." There are a variety of expansion alternatives
that must be considered and evaluated (e.g., geographic expansion,
product line expansion). Read how our Market
Expansion services can help you maximize the revenue potential
of your current business, or review a case
- Entering New Businesses:
In many cases, the best growth opportunity is entering a brand
new business. But, new businesses present much uncertainty
(e.g., key success factors, revenue potential). Read how our
Evaluation services can help you successfully enter attractive
new businesses, or review a case
- Exploiting Market
& Technological Changes: Market and technological changes
can disrupt industry stability. Like the game "Musical Chairs,"
each disruption creates a new set of winners and losers. Despite
the bubble bursting, the latest "game" - the Internet
- is not over and companies that play the game well will reap
significant rewards. Learn how our Internet
Strategy services can help you exploit the Internet and Internet
technologies, or review a case study.
- Leveraging Others:
Limited resources and capabilities often hinder companies from
successfully targeting a business opportunity. Fortunately, other
organizations can provide the missing resources and capabilities.
But, success depends on identifying the right partners, determining
the relationship structure, and then making the merger or partnership
work. Read how our Partnership
+ M&A services can help you overcome the challenges of
working with other organizations, or review a case